Twitter's popularity in the learning environment continues to grow. Learn several practical uses in education.
Yesterday I read an article in Metro New York newspaper and came across a typo. The headline stated that a van had burst into flames outside the Flatiron building in Manhattan, but the first sentence went like this: “A fan burst into flames outside the Flatiron Building at little after 11 a.m.” So immediately I thought,...
Facebook just announced Graph Search. I posted my initial thoughts to Tumblr. Here’s the gist of that post. There are a few things you can search, including people, photos and places. Searches are going to be along the lines of “people who like bikes in Brooklyn” and “cities my friends have visited.” What this means is that the “like”...
Search Engine OptimizationSocial MediaFacebook Exchange lets advertisers show history-based targeted ads
If you’re not familiar with Facebook as a social marketing platform, here’s a brief introduction to how it works. Marketers get a hint of what Facebook users are interested in based on what they “Like” and measure the value of their campaigns by a very nontraditional metric called engagement. The belief being that engagement drives...
Facebook is its own ecosystem. Years ago brands would ask what their online strategy was. Now they ask “What’s our Facebook strategy?” And that, my friends, is the profound shift that this article addresses. Digital Advertising agency 360i CEO Bryan Weiner said it well. “This shift that Facebook will accelerate means the lines between earned...
