Mobile SEO – Best Practices & Data

As sophisticated smartphones and faster internet connections gain greater market share, accessing the Web via mobile devices is becoming standard practice. 45% of all consumers use a smartphone for in-store product research and browsing, 72% of tablet owners make purchases from their devices on a weekly basis, 60+% US accessing mobile Internet. Mobile is no...

Facebook Graph Search

Facebook just announced Graph Search. I posted my initial thoughts to Tumblr. Here’s the gist of that post. There are a few things you can search, including people, photos and places. Searches are going to be along the lines of “people who like bikes in Brooklyn” and “cities my friends have visited.” What this means is that the “like”...

3 Ways to Analyze Your Backlink Profile

A client recently asked me how they could analyze their backlink profile for weak links. It’s an important exercise, especially with recent changes to Google’s algorithm, specifically the Penguin update which aimed to decrease the ranking of sites participating in link schemes, among other things. Option #1 Webmaster Tools Use Google Webmaster tools and spot...

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