3 Ways to Analyze Your Backlink Profile
A client recently asked me how they could analyze their backlink profile for weak links. It’s an important exercise, especially with recent cha …
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SEO Takes Center Stage as Businesses Demand Greater Online Visibility
In the face of naysayers who predict the death of SEO, the search engine optimization industry is advancing according to research by Search Engine Wa …
New Facebook Exchange lets advertisers show targeted ads based on user browsing history.
If you’re not familiar with Facebook as a social marketing platform, here’s a brief introduction to how it works. Marketers get a hint of what Fa …
In SEO, nothing is more valuable than history
Well, except PageRank. But PageRank and history are intertwined of course. Still most businesses will never achieve PageRank 9 status, nor have a Pag …
Tips for implementing Canonical links in Drupal 7
Implementing canonical links on your website is important for SEO. Specifying the canonical link for a webpage lets Google know which version of a pa …
Microsoft and Barnes & Noble come together for “Newco”
Microsoft has decided to invest $300 million into Barnes & Noble, makers of the Nook, tablet to create a new subsidiary. While the details are b …
Google’s gonna pull the rug from under us all with semantic search
It’s been said before. Google gets paid when users click on their ads, not when they arrive at your (webmaster’s) websites. Of course arriving at …